Tag Archives: george lucas

Fandom and Iconic Branding

Fandom will develop around brands that can be seen as iconic. After all, even though just about everyone drinks milk, very few will call themselves a true fan of milk. Milk cosplay won’t be very common, and convention about milk won’t sell many tickets. An iconic brand is one that has a profound impact on culture and the ability to

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Preparing for The Rise of Skywalker – Part II: Attack of the Clones

Star Wars – Episode II: Attack of the Clones is a hard film to review. As I might have mentioned in previous reviews and various rantings, I have a strong interest in mythic storytelling and the monomyth, also called “the hero’s journey” by writers such as Joseph Campbell, from which George Lucas drew much of his inspiration for the Star

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